Bonjour à tous,

Aujourd’hui, j’aimerais vous parler du deuxième jour du Cannes Lions 2011. Le Dimanche 19 Juin, plusieurs séminaires etaient prévus. Autant vous dire que tous étaient extrêmement intéréssant. Des « speakers » de renoms etaient présent ! Voici la liste des activités du jour :

Sunday 19 June, 10:30 – 11:15 (Debussy)
goviral
The Long Idea
Speakers:
Jimmy Maymann, Executive Chairman, goviral
Martin Lindstrom, Brand Expert, Author
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2. Sunday 19 June, 11:30 – 12:15 (Debussy)
SapientNitro
“Culture Clubbing” with the Brand: Where Business meets Pleasure, Art meets Commerce
Speakers:
Nathaniel Perez, Director of Social Marketing – SapientNitro
Malcolm Poynton, Chief Creative Officer – SapientNitro
Jennifer Frommer, Head of Brand Partnerships – Interscope Records
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3. Sunday 19 June, 12:30 – 13:15 (Debussy)
WGSN
Align to the Macro Trends Driving Product Development
Speaker:
Susanna Kempe, CEO, WGSN
Adrian Margelist, Creative Director, Navyboot
Bruno Schwobthaler, Senior Vice-President, Sales & Business Development – Warner Bros Consumer
Products EMEA
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4. Sunday 19 June, 13:30 – 14:15 (Debussy)
UM & L’Oréal
Entrepreneurs are the New Creative Department (and vice versa)
Speakers:
Marc Speichert, Chief Marketing Officer, L’Oréal USA
Marc Ruxin, EVP, Emerging Technologies, UM
Joanne Bradford, Chief Revenue Officer, Demand Media
Trudy Hardy, Manager, BMW Marketing, Communications and Consumer Events, BMW NA
Brian Monahan, CEO, IPG Lab
Troy Young, President, Say Media
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5. Sunday 19 June, 14:30 – 15:15 (Debussy)
thenetworkone
The Independent Agency Showcase 2011
Speakers:
Julian Boulding, President, thenetworkone
58th International Festival of Creativity – Cannes Lions 2011
107
Ali Ali, Creative Director, Elephant Cairo
Rob Jack, Co-founder, Creative Director, Special Group
John Matejczyk, Founder, Executive Creative Director, MUH•TAY•ZIK/HOF•FER
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6. Sunday 19 June, 15:30 – 16:15 (Debussy)
imc²
Friends with Benefits
Moderator:
Bob Garfield, Commentator, Analyst
Speakers:
Nick Jonas, Musician
Frederick Townes, Chief Technical Officer, Mashable
Ian Wolfman, Co-founder, Principal, CMO, imc²
Nathan Coyle, General Manager, Cambio
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7. Sunday 19 June, 16:30 – 17:15 (Debussy)
Fleishman-Hillard
Social Mobile Marketing
Speakers:
Robert Winslow, Executive Vice-President, Senior Partner, Managing Director, Technology Group,
Fleishman-Hillard
Dr Orin Levine, Executive Director, International Vaccine Access Center at the Johns Hopkins
Bloomberg School of Public Health
Randall Brown, Global Director Digital, Gatorade
Mitch Spolan, Senior Vice-President, National Sales, LivingSocial
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8. Sunday 19 June, 17:30 – 18:15 (Debussy)
Naked & LEGO
The Three Cs of Modern Creativity
Speakers:
Jon Wilkins, Founding Partner, Naked
Stuart Wells, Integrated Creative Lead, Global Marketing Creation Team, Nokia
Casper Willer, Managing Partner, Executive Creative Director, Naked Communications Copenhagen